by Lee Williams | Feb 23, 2023 | Branding, Development, Technology
Google recently announced it is sunsetting Universal Analytics in June of 2023. This means if you’ve been holding out on switching to Google Analytics 4, your time is almost up. I’ve heard from a lot of marketers and business owners who are not excited about the...
by Lee Williams | Jan 13, 2020 | Creative, Design, Development
Help others to use your work with these tips on how to create a style guide. At Edelleye, we offer these as Brand Books and they cover not just style, but the specifics on how to create and use brand elements, and how to evoque the intended connections and responses...
by Lee Williams | Dec 28, 2019 | Creative, Development, Uncategorized
There is a solid prediction in here, and that is that this rich messaging standard will end up being the defacto standard for messaging. It’s not just that some of the same features iPhone users enjoy amongst each other will be there, it’s that those...
by Lee Williams | Nov 21, 2019 | Branding, Uncategorized
Online ads have become a daily part of internet life. For new marketers, it can be confusing getting a grasp on the scope and variety of online ads available. We’ve compiled a thorough list to help categorize and explain each form of online ads present on the...