Datascension Pathways is a professional career growth service and platform. They help you grow your career, expand your options, and network with a collection of industry experts. Most of this is done with an eCommerce platform we built for them where they offer courses, materials, and structured exercises.
Almost all of the pathways, or roles are setup with data base routines, analytics, programming, and an active results phase.. As a part of this, there are supported discord servers, guides, and videos to help their members and users get the benefit of a new way of showcasing their talent, experience, and success stories.
Not only do we do packaging, branding, designs, layouts, and their marketing materials for all of the programs, we also help them with a social content calendar, and many ongoing marketing campaigns that help them with their growth and reach.
Included with that activity are advertising campaigns that are highly targeted to their Ideal Customer Profile (ICP) and certain metro areas and regions. Not only do we focus on large scale impressions and brand awareness, but we focus on engagement, click-through rates, and a certain demographic profile of users and their activities and interests.