by Lee Williams | Mar 11, 2020 | Design, Development, Technology
There is a lot going on in the world of foldable phone designs. Personally, I like the tri-fold concept, one that folds out into a tablet when needed. There is some work to do in terms of productization. In other words, reliability, usability, and value engineering,...
by Lee Williams | Mar 4, 2020 | Branding, Design, Technology
The all-terrain electric mountain bike will go on sale in June 2020 for $5,899. It’s a bit pricey, but damn if this isn’t a really nice bike. Beyond the obvious feature set, I like the focus on design, the attention to details, and the use of brand and...
by Lee Williams | Feb 20, 2020 | Branding, Design, Sustainability
POMPETTE, a premium line of hard sparkling waters, launches today as an elevated drinking option fit for any occasion, without all the calories, sugars or complicated mixers. Whether entertaining friends or basking in sunrays at an exotic beach, POMPETTE brings a...
by Lee Williams | Feb 10, 2020 | Design, Technology
This will change the game, again. What a rebirth, that fold form factor with modern tech will just work, especially for the fashion conscious. The reborn Motorola Razr has a few quirks, but one of the most obvious is that all-black exterior. How are you supposed to...
by Lee Williams | Feb 6, 2020 | Branding, Design
Say goodbye to the ‘G’ and hello to the pin. Google Maps came along 15 years ago, wiping out the need to commit routes to your long-term memory and provoking sales of road maps to plummet. To mark its birthday, Google has given the platform a total...
by Lee Williams | Feb 3, 2020 | Design, Development, Technology
Until we know what the real PS5 design is, these concepts will have to suffice… The PS5 design is still shrouded in mystery, so although we might know some things about Sony’s next-gen console, like a couple of upcoming PS5 games, the logo, and features...