What makes the world go round? Metadata. That’s right, the web, search, directions, locationing, imaging, branding, impressions, engagement, pretty much you name it online or in the digital world, and it is guided or executed with metadata.
Put simply, that is data about the data. Think of it as an intelligent or interactive blueprint for data. What you really want to do when you create a website these days, or an online presence, is create a foundation for the manipulation and use of this metadata. Often, this includes your use of images.
Here is a simple guide on how to get some valuable metadata into your images. Protect your brand, your rights, and your creative.
As photographers, protecting your images is of real importance to us. Ensure you’ve done all you can to keep your images “yours” – add copyright metadata!
These 5 cool tips from photographer Jimmy McIntyre will help you create stunning cityscapes.
I see a lot of business that take inner-office shots, or head shots of staff as their inside the business pictures. What about outside the business? What about the city or parks around you?
Often, those are the best places to get a good look or feel for where you are located as a business. We recently did a shoot of staff in a nearby park, and in and around an old caboose that was in an alleyway nearby. Signature shots, perfect for a business expose.
I wonder how widespread this will become. Marking photos and edited in post is going to be a huge qualifier. Almost all professional or studio images are produced or edited in post, it’s a question of how or how much, incl color palette, blemish removal, contrast increases or decreases, etc. Putting a digital filter on your images is as prevalent as putting a lens on your camera.
The law means that any models appearing in commercial photography whose bodies have been made thinner or thicker using image software must be labelled with “Photographie retouchée” (edited photograph). France isn’t the first country to legislate on image editing in advertising (Israel did so in 2012), but it’s good to see more awareness on the …
The number of times we have met with clients or been in meetings brainstorming marketing campaigns and creative, and seen the opportunity to seize the moment with a staff member pulling out a camera is huge. Great cameras are in your pocket these days. You just have to build up the confidence and a few skills to shoot like a pro.
From sunrises, sunsets, desert ranges, majestic mountains to fields of flowers, creating beautiful landscape images can be easy at times, and sometimes difficult. There’s a lot to think about when composing beautiful images. Sure, we have to determine our ISO, depth of field and exposure compensation. We also need our tripod, cable release and possibly even a filter or two. Then, we need to get our composition just right. A lot of sky? A hint of sky? Or, no sky at all? Finding and framing up our images is a lot of work creatively and technically. However, there are a
The V-Coptr Falcon is a bi-copter drone that has a 50-minute battery life: Digital Photography Review
Boasting only 2 propellers, instead of the typical 4 on a consumer-grade drone, Falcon’s bi-copter can fly up to 50 minutes – about 20 minutes longer than leading competitors.
We love drones. Not just because of their potential and use as a photography tool, but because of the technology. At a fundamental level, drones are with us and will continue to be a big part of our future. If you haven’t had the opportunity to use one commercially, buckle up and seize that moment.
Reference images can be powerful – here’s how to use them well.
This article pulls together tips from professionals to make sure you’re using your reference images in the best way possible. Page one offers some general tips on how to approach the matter, or jump straight to page two if you want some more specific advice on the principles to follow if you’re using a reference to create art.
Or if you’d like to start with some awesome drawing tutorials, check out our guide to how to draw which sums up our pick of the best tuts on the web today.
A combo of 4K and 360º, the AI-powered modular Insta360 ONE R action camera impresses with its small size and high quality hardware.
We have been wanting to get our hands on one of these. Nokia has had a professional alternative in the marketplace for years. However, it costs 10s of thousands of dollars. The review cites the cost of this bad boy as a con, but we have to say that it actually hits the sweet spot.
Can’t wait to get out in the field and start creating with this thing. Of course we’ll report on our progress once we find a client that can use some 360 degree creative.
Raw files (the correct files format differs from manufacturer to manufacturer) are simply a ‘digital negative’ of your image (but aren’t negative at all, only referred to that way in reference to the film era). In Practical terms, a raw file is all the bits of information the sensor captures, packed in one file without any compression or loss. But why would anyone need all that info? After all, raw files are 10x larger than jpegs, right? Yes, and it means they contain much more information. If you edit a raw file and need to brighten the shadows and equally tone
AR or Augmented Reality is taking its time, there are so many channels and product pieces to get right, but it is coming. I believe that it is one of those things that will be here in a big way when it lands, and this will happen sooner than most people think.
It is being used commercially in the adult industry and in medicine today. I believe it will get a larger footprint in Entertainment and then start being used and exploited as a medium across-the-board commercially. The gear is catching up, the tools are there, and compelling content or reasons for use are coming on line. Hold your britches.
Making high-contrast shapes in Capture has been a design staple, and now for the first time you can create detailed, full-color vector shapes, right from your mobile device! Simply open the app and switch from black and white to color mode in the shapes panel to vectorize artwork and photos.
Use the edit panel to crop, erase, draw, and fill in areas, and reduce the number of colors in your shape. Preview your vectorized shape using the preview mode before saving to your Creative Cloud library.
Color Shapes are currently available for iOS only.